
Anthony Garritano from Broker Universe gave a nice write-up on the Marketing Machine. Here's a quick intro:
There's always pressure to market a small business accurately and drive new business. In the current market that's an even bigger concern. As a result vendors like Mortgage Coach are offering some assistance.
It has launched the Mortgage Coach Marketing Machine, a new suite of online tools, sales proposals and marketing brochures that empower loan officers and brokers to reduce rate shopping and differentiate themselves from the competition by educating borrowers on the benefits of mortgage planning.
Anthony and the rest of the Broker Universe team have a lot of great technology articles on their website. Thanks Anthony for including us in your writings!